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October 04, 2007

Hugh Hudson parodies himself for Silverjet Business Airline

Film director Hugh Hudson (Oscar winning Chariots of Fire) has remade his epic British Airways spot ‘Face’ for the UK business class airline Silverjet. They are the airline that recently made that cheeky girl on girl mile high viral too.

The original BA ads were on TV for five years in the old mass media world and watched by approximately 600 million people in 70 countries. The original spot featured a cast of thousands making up the face and the globe. The new Silverjet spot is the similar but slightly different. See embeds below.

As well as the other BA spot ‘Island’, Hudson is famous for directing the classic spots for Fiat ‘Handbuilt by Robots’, Courage Best ‘Gertcha’, the Benson & Hedges cigarette ‘Swimming pool’, and Cinzano “airplane”.  Here is the making of video for Silverjet commercial - link

 

Disclosure - I'm an employee at RSA Films which produced the new Silverjet commercial and the top embed below. You can watch the original BA commercial here or bottom embed to compare.

   

Here's the original BA commercial.

   

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Comments

Hudson is responsible for some of the greats. Good to see the work talked about.

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